Abbott Laboratories
Branded Motion-Backlit Display
When Abbott Laboratories wanted to showcase the innovation of their GLP Systems Track and advanced laboratory automation technology, they needed more than just a static display. The goal was to create a custom digital display that not only told their brand story but also captured attention with motion, light, and striking design.
Our team designed and built a bespoke motion backlit frame, engineered with a durable aluminum structure and high-quality backlit fabric. To bring the display to life, we integrated programmable LED lighting effects that mimicked the movement of fluids through the equipment—turning complex technology into a visually engaging brand experience.
The finished installation delivered more than just impact. It elevated Abbott’s event activation with a one-of-a-kind healthcare display solution that blended cutting-edge technology, sleek design, and seamless execution. The result was a bold, illuminated centrepiece that made Abbott’s presence impossible to overlook, leaving a lasting impression and shining a spotlight on their brand innovation.
Looking for animated LED backlit displays or branded digital signage that commands attention? Contact us to discover how we can turn your next activation into a show-stopping experience.
